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Medica 2003:
Record number CBI-supported companies and products
The record number of 26 companies exhibit in the
CBI pavilion during Medica 2003. The companies have been carefully
selected by CBI, Centre for the Promotion of Imports from developing
countries. Products from these companies have to conform to the high
quality requirements of European directives and demands. Consequently,
CBI only gives them the ‘green light’ for import into Europe when
those stringent requirements have been met.
Products from 6 countries
The participants chosen by CBI represent both large
and medium-sized companies. Most of them have already been able to
demonstrate that their products are equal to those from established
producing countries. Guidance by CBI gives the slightly smaller
companies an opportunity to display their products too. Assistance
rendered by CBI covers all aspects of marketing, right down to
administrative procedures for legislation and demands, as well as –
where necessary – appropriate graining for staff members. The range
of products on display includes custom-made instruments and
ready-to-use disposable sets/kits. Companies present represent Egypt,
India, Indonesia, Jordan, South Africa and Tunisia.
More and always better
By implementing its objective – well expressed in
its name – the goods which CBI helps to introduce to the European
market consist of products which all have a sound chance of commercial
success. Peter van Gilst, CBI’s programme manager for Medica 2003 is
enthusiastic about the offers from these 26 manufacturers. "We
have never before been able to invite so many manufacturers and this
is the fires-ever trade fair of its kind when there has been such a
wide range of medical products in our pavilions. Every year witness an
expanding supply of good products accessible for the European market,
originating in the developing countries which CBI covers. More
important is the fact that increasing numbers of these products are
marketed in Europe. I have to tell you, from my own experience, that
it’s been an uphill battle, but in the meantime a great many imports
and end-users have found – to their advantage – what it is like to
trade with these countries. The producers in developing countries had
a lot of leeway to make up. Now, slowly but surely, they have overcome
that and, even stronger, they are highly motivated to do better with
their products than comparable products from other sources."
Van Gilst quotes the example of products made of
ever-lighter materials, which have found their way into operating
theatres.
In its capacity as an agency of the Netherlands
Ministry of Foreign Affairs, CBI has another task. Thanks to its
in-depth knowledge on manufacturers, their products and production
processes, CBI increasingly acts as intermediary between European
importers and the producers in developing countries.
Detailed information
A special Medica 2003 brochure lists details of the
products and their manufacturers who are represented in the two CBI
pavilions. You can find these pavilions in Hall 6, stand numbers A54,
B51 and B57 and in Hall 13, sand numbers C48 and C54.
You can obtain the brochure in the CBI pavilions
but also from CBI, PO Box 30009, 3001 DA Rotterdam, The Netherlands.
Phone: +31(0)10 201 34 34; Fax: +31(0)10 411 40 81 or e-mail cbi@cbi.nl
CBI’s website is www.cbi.nl from which you can download the
press release and the participants-brochure.
The CBI programme manager for Medica 2003 is PJ
(Peter) van Gilst.
CBI-Supported Indian Exhibitors at Medica 2003 in
Dusseldorf:
Angel Products
Angiplast Pvt Ltd
Kehr Surgical Pvt Ltd
Martina Surgicals Pvt Ltd
S Nath & Co
Omni Lens Pvt Ltd
Pradeep Surgical Dressings Pvt Ltd
Rami International
Shailesh Surgical
Stericat Gutstrings Pvt Ltd
Surgi Edge
Susruta Instruments
XL-Orthomed Pvt Ltd
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